La Explanada

A witty production made for La Explanada, an spanish olive company, which was promoting its new presentation with the Looney Tunes characters in the cans.
The idea of this ad was to animate the olives in a theater, while they were watching a show. Our bigest challenge was to achieve expressions of emotion and amazement in them.
It took great dedication, especially from the workshop team, to achieve the veracity of the olives, due to the textures that were being used.




Client: La Explanada Agency: Grupo Idex
Director: Javier Tostado
Executive production: María Lara
Head of animation: David Caballer
Workshop team: Alicia Cánovas
DOP: Javier Tostado